From Rihanna launching a Valentines Day lingerie collection to H&M collaborating with sustainable fashion brand Hacked By_, here’s your Fashion Week in brief. Lady Gaga The American singer and actress’ rumored forthcoming cosmetics and skincare line, Haus Beauty quietly...
This Week in Fashion: Dec 10 – Dec 14
From Fashion Houses taking steps to address climate change to H & M teaming up with Eytys, here’s your Fashion Week in brief. H & M x Eytys The Swedish multinational clothing-retail company and the Swedish cult streetwear brand teamed up for a gender-neutral spring 2019...
H & M launches new brand Nyden
H & M has added a new brand to its portfolio called Nyden. Just months after launching Arket, a brand that focuses on quality products, the sweedish clothing company announced that the new brand will be unveiled in early 2018. The name combines two Swedish words, meaning...
H & M launches new label Arket
H & M is expanding its brand portfolio with Arket. Following the success of COS, & Other Stories, Monki and Weekday, Arket will mark the fifth label for the eponymous Swedish retail giant. Arket which is Swedish for ‘a piece of paper’, will offer modern fashion for...
Sasha Pivovarova presents Pre-Spring collection from H ...
H & M has chosen Sasha Pivovarova as the face of its latest spring / summer 2017 collection fashion campaign. The 31-year-old model who recently fronted Jimmy Choos’s autumn 2016 campaign, presents the casual looks of the coming season in its lookbook guide called ‘8 Trends...
Lima, Kroes, Poly and Smalls turn action stars for new H&...
As some of the most recognizable faces in the fashion industry, it is not at all uncommon to see Adriana Lima, Doutzen Kroes, Natasha Poly and Joan Smalls sashaying as a group up and down the wing-filled runway spectacles held annually by the American lingerie giant Victoria’s Secret....