Priyanka Chopra is the new brand ambassador of Pantene. The native Indian Actress, film producer and philanthropist will front the hair care brand’s new campaign which celebrates its biggest shampoo breakthrough in 30 years: Pantene Pro-V. The 34-year-old was chosen by Procter &...

H & M has chosen Sasha Pivovarova as the face of its latest spring / summer 2017 collection fashion campaign. The 31-year-old model who recently fronted Jimmy Choos’s autumn 2016 campaign, presents the casual looks of the coming season in its lookbook guide called ‘8 Trends...

Irina Shayk is the star of the new Givenchy Spring / Summer 2017 campaign. Shot by legendary duo Mert Alas & Marcus Piggot and styled by Carine Roitfeld, the Russian beauty appears with new faces Vittoria Ceretti and Faretta Radick. Regulars Mariacarla Boscono and Lea T. and male model...

Kate Bosworth is the star of the new #HolidayHowTo campaign from Shopbop. The 33-year-old actress and style maven presents herself in relaxed holiday-looks from pajamas and cuddly knitwear, set in the backdrop of an apartment decorated in warm beige and pastel colors. Bosworth also presents...

Fashion darling Olivia Palermo returns as the ambassador of Italian label Max & Co. The American it-girl and trendsetter who previously fronted the autumn / winter campaign of the Italian fashion brand, now graces its 2017 spring campaign. Presenting relaxed, springy looks against a...

Jessica Hart has been tapped by Tory Burch for its latest holiday campaign. The Australian model appears in a short fashion film, entitled ‘Tory Story’ directed by Italian fashion editor, stylist and creative director Giovanna Battaglia Engelbert, who also makes a cameo. In the...

Bella Hadid has landed a major deal with Nike as its newest spokesmodel for the their latest campaign, #NYMADE. The 20-year-old model who is recently split with her boyfriend The Weeknd (after a year and a half together) and is scheduled to walk in the 2016 Victoria’s Secret Fashion...

For its 2016 Holiday Campaign, Burberry has unveiled a short film. Entitled ‘The Tale of Thomas Burberry’, the three minute film gives a historical look at the events that have led to the brand’s existence today and comes in time for its 160th anniversary. Written by Matt...

Kaia Gerber has landed her first beauty campaign as the new face of Marc Jacobs Beauty. The 15-year-old daughter of Cindy Crawford was shot by photographer David Sims with hair by Guido Palau and make-up by Diane Kendal. In the first campaign image released Gerber looks ethereal as she...

Close on the heels of her appointment as the face of Amazon Fashion, Barbara Palvin fronts the brands Autumn/Winter Campaign. Shot at the European Fashion Photography Studio in London, Palvin worked with photographer Cass Bird and and i-D magazine’s Fashion Editor, Julia Sarr-Jamois....

Cara Delevingne is the star of Puma’s new ‘Do You’ ad campaign. The actress, model and activist was enlisted by her longtime friend and the brand’s creative director since 2014, Rihanna. ‘The only way to be you is to #DoYou!! So honored and pleased to launch the...

Lottie Moss has signed her first brand partnership with Bulgari as its newest accessories ambassador for next season. The younger half-sister of Kate Moss was lensed by New York-based photographer Michael Avedon in Rome earlier this month. In one of the campaign images released Lottie appears...

Rosie Huntington-Whiteley is the face of Ugg’s latest campaign. The British model who was introduced in April of this year as global brand ambassador of the Californian label was lensed by US photographer Cass Bird for the winter campaign which is appropriately titled ‘one boot...