Boss launches ‘Made in Germany’ capsule collection
Hugo Boss has launched its latest capsule which is part of its Fall / Winter collection 2018.
Titled ‘Made in Germany’, the 12-piece capsule for men and women celebrates its German heritage. With a focus on quality, craftsmanship, and attention to detail, the collection was designed and manufactured at the Hugo Boss headquarters in Metzingen, Swabia. The fabrics, however, come from Italy and were produced there exclusively for Boss in traditional factories.
The ‘Made in Germany’ capsule collection consists of six pieces for women which include a dark blue floppy blouse, a camel-colored chunky knit pullover with a stand-up collar and a pencil skirt, dress and coat in a classic autumnal checked pattern. Men’s looks consist of a double-breasted coat and blouson in a bonded wool check, a burgundy lightweight wool twill suit with drawstring waist, a cotton shirt, bold check-front wool crewneck sweater, and an embossed leather bomber.
As a face of the campaign, Boss chose Model Toni Garrn and actor Daniel Bruhl. Both wear pieces from the collection in black and white photographs lensed by Jan Lehner.
The Hugo Boss ‘Made in Germany’ capsule is available now online and at selected retailers.
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