Natalia Vodianova Returns as the Face of Calvin Klein’s Euphoria
Russian Model Natalia Vodianova returns for the 10th anniversary of Calvin Klein‘s popular Euphoria fragrance.
Shot by Inez van Lamsweerde and Vinoodh Matadin on a Hawaiian beach, the sultry ad has Vodianova wearing a fuchsia colored dress as she poses with Calvin Klein veteran model Tyson Ballou. Accompanied by the phrase “imagine a women’s fantasy” the fragrance is designed to capture a “woman’s fantasy”. The ad sees Vodianova at the height of her femininity as she enters her own dreams in which she is transported from her bed to a tropical Hawaiian paradise.
“Calvin Klein has been such an integral part of my career,” said Vodianova. “I am honored to be the face of the new Euphoria campaign. Shooting Euphoria Calvin Klein on location in beautiful Hawaii made this an even more special experience for me.”
Looking back, it was in 2005 when Calvin Klein launched the fragrance and Vodianova had a slew of contracts modeling the brand’s trademark underwear and denim, that ultimately launched her to stardom.
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