Heidi Klum is the cat’s meow
It’s a day for launching new collections and next in line is none other than an old pro who knows how to do it right. German-born Heidi Klum went from being a supermodel to businesswoman with a clout. Her ventures have included two maternity collections, “A Pea in the Pod” and “Motherhood Maternity.” Then it was on to designing a jewelry collection for QVC called WildLife by Heidi Klum and designing a babies collection for Babies ‘R’ Us called Truly Scrumptious just to name a few.
Heidi’s latest venture suits her to a tee folks. She has launched her very own active wear collection and it’s called, “Heidi Klum for New Balance.” The promo images shows an incredibly toned Heidi as she showcases the line herself. The shots are energetic, athletic and sexy, the Heidi Klum way. Talk about bringing “sexy back.” As we said, she hasn’t lost her touch.
The line is sold exclusively at all Lady Foot Locker stores in the U.S. and it features coverups, t-shirts, skinny tights, racer-backs, shorts and Capri pants, basically everything you’d need for an active lifestyle. Heidi had this to say about the collection: “I’ve created pieces in my collection that are functional and flattering with a fashionable twist. I want women to look good in their clothes even when they’re working up a sweat.”
Grab a piece or two from her collection and start moving! Mother-of-four Heidi is an inspiration folks and she practices what she preaches. That in itself is a winning campaign slogan for her new line. What do you think Seal?
By
T. J. Mueller
