Miu Miu unveils its Fall/Winter 2024 collection with Campaign celebrating Individuality

Miu-Miu-Fall-Winter-2024-Ad-Campaign

Italian women’s clothing brand Miu Miu has unveiled its Fall/Winter 2024 collection with a camapign that celebrates Individuality.

Titled ‘Individual Moments’ the new collection by Miuccia Prada draws inspiration from the span and scope of the wardrobe in people’s lives- from childhood to adulthood, from formal to informal, it explores the shifting clothing types reflective of the development of character, both personal and universal.

The collection comprises of chemisier dresses, cotton poplin pajamas with outerwear, coats, babydoll dresses, chic leather gloves, loafers, knit tights, large midi-skirts, trench coats, oversized fleece jackets, slip dresses, flannel tube skirts and slacks. Accessories include masculine shoes, sneakers, slippers in calf, the Aventure bag and the Joie bag.

Accompanying the collection is a campaign lensed by Zoe Ghertner, featuring a multidisciplinary cast that includes: Ethel Cain, Charlotte Cardin, Cara Delevingne, Little Simz and Caitlin Soetendal. Each of these personalities embody the ever-shifting Miu Miu persona and through a series of portraits express how clothing affects the people wearing it and how they affect clothing in return.

Check out the stunning campaign images here.

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