Adidas launches Period proof Activewear
German sportswear giant Adidas has launched a period proof Activewear line.
Aptly titled ‘Stay in Play’ the collection comprises of TechFit Period Proof long and short tights
Washable and reusable, the tights are designed for use with sanitary products such as a tampon, pad or cup. Made with recycled fabric, the leggings feature a built-in brief with no visible panty lines that has innovative three-layer technology: a wicking layer, absorbing layer and a leak-proof membrane.
Additionally, the Activewear line has a Bra (named the Reflective Bra or the Don’t Rest Bra) that provides comfort breathable support, loose Pacer 3-Stripes Knit Shorts and a sweat-wicking training tank or t-shirt.
Conceived out of the Watch Us Move campaign designed to celebrate womanhood and their freedom of movement, the goal behind the Stay in Play range is to make sport more accessible for women and girls during the whole month long of menstruation. Altogether, the collection provides the ultimate confidence and ensures protection whether you’re doing athletics, yoga or high-impact sport.
The Adidas Stay in Play is available online at the adidas website.
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