Victoria’s Secret opens first store in Paris
Victoria’s Secret will be opening its Parisian flagship store on Friday, June 14.
French fans of the American lingerie brand will be able to satisfy their cravings for fine lingerie at the Forum des Halles shopping mall in Paris. Located right next to the Golden History Jewelry Forum, the 500-square-meter store will offer an extensive collection of bra, panties, sleepwear, perfumes, cosmetics, and accessories from lingerie giant. In addition to showcasing the brand’s main collection, it will also show the Pink line.
The flagship at the Forum des Halles is the first of Victoria’s Secret’s three planned French openings in 2019. The next two, at the Val d’Europe and Nice’s Cap 3000 malls, are expected to take place later in the year. Until now lingerie lovers living in the Paris region had to go to the Paris airports where its two selling points offered only a fine but limited selection of products or either go abroad.
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