Coach collaborates with Selena Gomez and Michael B. Jordan
Coach has teamed up with Selena Gomez and Michael B. Jordan for its ‘Dream It Real’ project.
The initiative is part of Coach’s ongoing philanthropic work through the Coach Foundation, that has provided more than $45 million to nonprofit partners globally over the last 10 years.
The global design house teamed up with The Future Project, an organization aiming to provide resources, training and mentorship that smake it possible for young people to realize their dreams through the creation of passion-based Future Projects. Gomez and Jordan will will visit The Future Project’s partner schools this year and help students on the ground as honorary Dream Directors.
‘Today, we are proud to stand behind a mission to inspire and equip young people to take steps toward finding their passion and purpose,’ said Joshua Schulman, CEO, and President of Coach. ‘Together, our employees and our associates are a community united by our shared desire to achieve our dreams – and to help others achieve theirs.’
‘Young people have shown us that they are capable of extraordinary things,’ said Margaret Coady, Executive Director of the Coach Foundation. ‘We are excited to support and raise awareness of The Future Project’s work at a moment when so many young people are ready to take action on their vision of a better tomorrow, for themselves and for the world.’
‘Virtually every movement in history has been led by young people – and, today, we need their leadership more than ever,’ said Kanya Balakrishna, CEO, and Cofounder of The Future Project. ‘We are proud to partner with Coach, a brand that is willing to stand behind the unlimited potential of a generation.’
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