Atelier Swarovski marks 10th anniversary with Jason Wu Collection and Karlie Kloss ad campaign
Atelier Swarovski is marking its 10th anniversary with a jewelry collection designed by Jason Wu and a campaign featuring Karlie Kloss.
The collection is the second one that Wu has designed, the first of which was released back in 2010. It includes necklaces, bracelets, earrings, rings and a clutch priced between $149 to $2,990 and is available in selected Swarovski boutiques.
The campaign which was styled by British Vogue editor in chief Edward Enninful and photographed by Barnaby Roper, features Karlie Kloss.
‘I designed this collection very much with the Jason Wu woman in mind. She’s strong, sophisticated and sensual – even the campaign is quite sensual, which was shot with Karlie Kloss who is a longtime muse and friend of mine,’ Wu said.
Atelier Swarovski has a history of of high profile designer collaborations, previously having teamed with Karl Lagerfeld, architect Zaha Hadid, Oscar-winning costume designer Sandy Powell and Jean Paul Gaultier among others.
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