Ashley Graham Launching “Fifty Shades” Inspired Lingerie Line
Plus Size model Ashley Graham is launching a new lingerie collection.
Inspired by the erotic book turned movie “Fifty Shades of Grey” the collection will include bras and underwear, as well as a bondage inspired chemises and kimonos specifically meant for plus-sized women the all for under $100 each.
The size 16 model who already has been designing lingerie for Canada’s Addition Elle since 2013 says she decided to launch the collection after she noticed a void in the market for plus-size lingerie. “I could find sexy bras and I could find supportive bras, but it was never sexy and supportive together,” she told WWD.
Graham has become the face for plus-size styles this year and a strong advocate for body diversity. In February, she made headlines when she landed Sports Illustrated Swimsuit Issue’s first-ever plus-size ad. Followed in April when she fronted Lane Bryant’s #ImNoAngel campaign, celebrating body diversity. She was also the face of Swimsuits for All’s recent #CurvesInBikinis campaign.
The “Fifty Shades” collection will be available on Nordstrom.com and at Nordstrom locations this August and will mark the launch of her collection for the U.S.
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